Privacy Policy

1. Data Protection at a Glance

General Information

The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to identify you personally. Detailed information on the topic of data protection can be found in our privacy policy listed below this text.

Data collection on our website

Who is responsible for data collection on this website?

The controller is Thomas Kraft, KS Autoglas Zentrum Elmshorn, Robert-Bosch-Str. 1a, 25335 Elmshorn, phone 04121 62240, e-mail info@ks-autoglaszentrum-elmshorn.de. Further details can be found in the imprint.

How do we collect your data?

Your data is collected in part by you providing it to us. This may include, for example, data that you enter into a contact form.

Other data is automatically collected during your visit to the website by our IT systems. This mainly includes technical data (e.g. internet browser, operating system, or time of page access). The collection of this data occurs automatically as soon as you enter our website.

What do we use your data for?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right at any time to obtain free information about the origin, recipients and purpose of your stored personal data. You can also request the correction, deletion or restriction of processing of this data, object to processing and withdraw any consent you have given. You can contact us at any time about this and any other data protection questions. You also have the right to lodge a complaint with the competent supervisory authority.

Analysis tools and third-party tools

We count page views and clicks on contact buttons with our own statistics, without cookies and without third-party services. Only if you consent do we additionally measure with Google Ads whether one of our ads led to an enquiry. Details are given in section 5.

You can withdraw your consent to Google Ads at any time via “Privacy settings” in the footer of every page.

2. General Information and Mandatory Information

Data Protection

The operators of this site take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this privacy policy.

When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and how we use it. It also explains how and for what purpose this happens.

We would like to point out that data transmission over the Internet (e.g., when communicating via email) may have security vulnerabilities. Complete protection of data from access by third parties is not possible.

Withdrawal of your consent to data processing

Many data processing operations are only possible with your explicit consent. You can revoke any consent already given at any time. A simple informal notification by email to us is sufficient for this. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to data portability

You have the right to request that data we process automatically based on your consent or in fulfillment of a contract be handed over to you or a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent that it is technically feasible.

Access, rectification, erasure and restriction

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipients and the purpose of the data processing (Art. 15 GDPR), as well as a right to rectification (Art. 16 GDPR), erasure (Art. 17 GDPR) and restriction of processing (Art. 18 GDPR). You can contact us at any time about this and any other questions regarding personal data.

Right to object in special cases (Art. 21 GDPR)

Where we process data on the basis of our legitimate interest (Art. 6(1)(f) GDPR), you have the right to object to this processing at any time on grounds relating to your particular situation. We will then no longer process your data unless we can demonstrate compelling legitimate grounds that override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims. An informal e-mail is sufficient.

Right to lodge a complaint with the supervisory authority

You have the right to lodge a complaint with a data protection supervisory authority (Art. 77 GDPR). The authority responsible for us is the Unabhängiges Landeszentrum für Datenschutz Schleswig-Holstein (ULD) in Kiel, www.datenschutzzentrum.de.

Objection to advertising emails

The use of contact data published in accordance with the imprint obligation for the purpose of sending unsolicited advertising and informational materials is hereby opposed. The operators of the sites expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as through spam emails.

3. Data collection on our website

Cookies

The websites use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies are used to make our services more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are called "session cookies." They are automatically deleted after your visit ends. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser during your next visit.

You can configure your browser to be informed about the setting of cookies and allow cookies only on a case-by-case basis, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Cookies that are required to carry out the electronic communication or to provide certain functions you have requested (e.g. submitting a form, protection against automated access) are stored on the basis of Section 25 (2) No. 2 TDDDG and Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in storing cookies for the technically error-free and secure provision of its services. Where other cookies are stored, they are dealt with separately in this privacy policy.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• used operating system
• Referrer URL
• Hostname of the accessing computer
• Time of server request
• IP address

A merging of this data with other data sources will not be carried out.

The legal basis for this processing is Art. 6 (1) (f) GDPR. We have a legitimate interest in the technically error-free presentation and the security of our website; for this purpose, the server log files must be recorded.

Contact form

If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provided there, will be stored for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.

The processing of the data entered in the contact form is therefore carried out exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time. A simple informal notification by email to us is sufficient for this. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

The data you entered in the contact form will remain with us until you request its deletion, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions – especially retention periods – remain unaffected.

Enquiries by e-mail, phone or WhatsApp

If you contact us by e-mail, phone or WhatsApp, we process your details (such as name, phone number, content of the message and any photos sent) in order to deal with your request. The legal basis is Art. 6(1)(b) GDPR if your enquiry relates to an order, otherwise our legitimate interest in answering your enquiry (Art. 6(1)(f) GDPR).

The WhatsApp buttons on this website are simple links; nothing is loaded from WhatsApp when the page is opened. WhatsApp only opens when you tap one of them. WhatsApp Ireland Limited (Meta) then processes your message and connection data under its own terms, including in the USA. If you do not want this, you can reach us by phone, e-mail or via our forms.

We delete your enquiry as soon as it has been dealt with and no statutory retention obligations apply. If it results in an order, the periods stated in the section on damage reports apply.

Damage report (form "Report glass damage")

When you report glass damage to us via the form, we process: type of damage, your description, up to six photos, postcode, licence plate, on request the vehicle identification number (VIN), information on comprehensive insurance and insurer, whether you need a replacement car, first and last name, e-mail address, telephone number and your preferred appointment.

Please make sure that no people and no third-party licence plates are visible in the photos. We use your photos only to assess the damage and to process the order, not for advertising.

The purpose is to assess the damage, schedule the appointment, order the right glass and carry out the order. The legal basis is Art. 6 (1) (b) GDPR (contract or pre-contractual measures at your request).

Billing with your insurer: If we bill your insurer directly, we transmit the necessary data – name, licence plate, insurer and policy details, type of damage, photos and invoice – electronically to your insurer or to the service provider it has commissioned to handle glass claims. The legal basis is Art. 6 (1) (b) GDPR; billing is based on the assignment declaration you signed.

Messages to you: We send a confirmation of receipt and an appointment reminder to your e-mail address (Art. 6 (1) (b) GDPR). You will only receive a one-time invitation to review us if you consented to this in the form (Art. 6 (1) (a) GDPR). If you consented to being contacted by e-mail or WhatsApp, we also use your telephone number for questions via WhatsApp; WhatsApp Ireland Limited (Meta) processes your messages and connection data under its own terms. You can withdraw both consents at any time by informal e-mail.

Retention period: If no order is placed, we automatically delete your data and photos six months after your request was last processed. If an order is placed, we keep the documents for as long as commercial and tax retention obligations require (up to ten years, Section 147 AO, Section 257 HGB).

Hosting and delivery of the website

This website is operated on Laravel Cloud, a service of Laravel Holdings Inc., USA. Servers, database and file storage are located in the EU Central region (Frankfurt am Main); files you send us via a form, such as photos of the damage, are also stored there. The pages are delivered via the network of Cloudflare, Inc., USA, which Laravel Cloud uses as a sub-processor to protect the website against overload and attacks. In doing so, your IP address and the data listed under server log files are processed.

For this purpose, Cloudflare sets technically necessary cookies (__cf_bm, cf_clearance) that distinguish automated access from human visitors. They contain no information that would allow us to identify you and are deleted after a short time.

The legal basis is Art. 6 (1) (f) GDPR; our legitimate interest is the secure, fast and reliable operation of the website. The cookies are strictly necessary within the meaning of Section 25 (2) No. 2 TDDDG. A data processing agreement pursuant to Art. 28 GDPR is in place with Laravel. Transfers to the USA are covered by the safeguards agreed therein (EU standard contractual clauses or the EU-US Data Privacy Framework, insofar as the respective provider is certified under it).

Sending e-mails

E-mails from this website – confirmations of receipt, reminders and replies – are sent via the servers of STRATO GmbH, Otto-Ostrowski-Straße 7, 10249 Berlin, Germany, where our mailboxes are also hosted. STRATO processes the data in Germany as a processor pursuant to Art. 28 GDPR.

Referral Program (Commission for Referrals)

If you give us a tip via the referral form (/empfehlung) or share a personal referral link with a code, we process the following personal data:

• Advertiser data: First and last name, phone number, email address, language setting, IP address upon submission.
• Optional Advertised: Name and phone number of the person you are recommending to us – only if you provide this.
• IBAN and account holder: will only be collected once the commission has been earned by you (data minimization according to Art. 5 para. 1 lit. c GDPR). The input is made via a personal, cryptographically signed link from our confirmation email.
• Advertiser code: An automatically generated short code (e.g. MAX-K7P3) that identifies you in the referral process. When you share your referrer link with URL parameter ?ref=CODE, we set a technically necessary cookie (Name: ref) on the invited person's device with a duration of 30 days to associate the referral with your account.

Legal basis: The processing of your advertising data is based on your consent (Art. 6 para. 1 lit. a GDPR) and for the initiation or fulfillment of the commission contract (Art. 6 para. 1 lit. b GDPR). If you enter data of the advertised person, we assume that you have obtained their consent. We use the data exclusively to make contact, assign the glass replacement order, and pay out the commission.

Self-Referral Protection: If the phone number or email address of the advertiser matches that of the advertised, we will automatically mark the process for internal review. An automatic rejection will not occur – an employee will decide on a case-by-case basis.

Storage: We will delete your advertiser data as soon as the recommendation is completed and the legal retention periods have expired. Booking-relevant data (payout date, amount, masked IBAN) will be retained in accordance with § 147 AO and § 257 HGB for up to 10 years. You can trigger an early deletion of your personal advertiser data at any time via the GDPR deletion button in your personal advertiser dashboard; the booking data will then remain pseudonymized.

Transfer: Your data will not be transmitted to third parties, except for our house bank in the context of the SEPA transfer of the commission.

4. Consent Management

Consent management

Your consent to non-essential cookies and third-party services is managed by our own solution, which is part of this website. No further provider is involved.

Storage: your decision is kept locally in your browser only and is not transmitted to us or to third parties. If you clear your browser data, you will be asked again.

Stored details: the categories you chose, the time of your decision and the version of the consent. No personal data is involved.

Legal basis: Art. 6 para. 1 lit. c GDPR (legal obligation to obtain consent) in conjunction with § 25 TDDDG.

Retention: 12 months from your decision, after which we ask again. You can change or withdraw your choice at any time via “Privacy settings” in the footer of every page.

5. Reach measurement

Our own statistics

We count which pages of our website are opened. The counting runs solely on our own server; no third-party service is involved and no data is passed on to other companies.

Stored are: the page path opened, the language version, the name of the website you came from (not the full address and not your search term), and the type of device (phone, tablet or computer).

We also count clicks on the phone number and WhatsApp buttons and, in the cost check (“What will the glass damage cost me?”), how often it is started, which result is shown and whether WhatsApp or the damage form is clicked afterwards — in each case with the page path, the position on the page and the device type. If a damage report comes from the cost check, we note this on the report. On reports and on these clicks we also note how you reached us if the link you opened carries a marker for it (for example from our Google Business Profile or an ad). We keep this marker only for the duration of your visit in the session that is needed anyway — we do not set an additional cookie for it.

Not stored are: your IP address, cookies, identifiers or any other feature that would allow several visits to be attributed to the same person. We count page views, not visitors.

As no access to your device takes place and no personal data arises, no consent is required for this. The legal basis is our legitimate interest in designing our website to meet demand (Art. 6(1)(f) GDPR).

Retention period: 24 months. After that the entries are deleted automatically.

Google Ads – measuring the success of our ads

We advertise with Google Ads. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. To recognise whether an ad led to an enquiry, we use Google Ads conversion measurement – but only if you consent to the category “Advertising (conversion measurement)” in the consent banner. Without this consent, your browser does not connect to Google.

Three events are measured: submitting the damage report or the contact form, a click on a WhatsApp button and a click on our phone number. The content of the forms, your name, your e-mail address and your phone number are not transmitted to Google; for the damage report, only a reference number is sent so that the same report is not counted twice.

Once you have consented, your browser loads the Google tag; Google thereby learns which page you visit. Google sets cookies (_gcl_au and, if you arrive via an ad, _gcl_aw with the identifier of the ad click) and processes your IP address and information about your browser and device. We only receive aggregated figures from Google, for example how many enquiries came via an ad; we cannot identify individual people from them. We have switched off personalised advertising (remarketing).

The legal basis is your consent (Art. 6(1)(a) GDPR, Section 25(1) TDDDG). You can withdraw it at any time via “Privacy settings” in the footer of every page. Google may transfer data to the USA; Google LLC is certified under the EU-US Data Privacy Framework. Google is itself responsible for part of the processing. More information in Google’s privacy policy: policies.google.com/privacy. Consent is voluntary; without it you can use the website without restriction. No automated decision-making takes place.

Retention period: the cookies set by Google Ads on our domain (_gcl_au, _gcl_aw) expire after 90 days; if you withdraw your consent, we delete them immediately. Google determines how long it keeps the data on its side.

ChatGPT Ads – measuring the success of our ads

We also advertise in ChatGPT. The provider of the advertising service for the EU is OpenAI Ireland Limited, 1st Floor, The Liffey Trust Centre, 117-126 Sheriff Street Upper, Dublin 1, Ireland. To see whether an ad in ChatGPT has led to an enquiry, we use the OpenAI measurement pixel – but only if you consent to the category “Advertising (conversion measurement)” in the consent banner. Without this consent, your browser does not connect to OpenAI.

The same three events are measured as with Google Ads: submitting the damage report or the contact form, a click on a WhatsApp button and a click on our phone number. The content of the forms, your name, your email address and your phone number are not transmitted to OpenAI; for the damage report only a reference number is sent so that the same report is not counted twice.

Once you have consented, your browser loads the OpenAI pixel; OpenAI processes your IP address and information about your browser and device. The pixel sets two cookies on our domain: __oppref with the identifier of the ad click if you come via an ad in ChatGPT (30 days), and __obref with a random identifier for your browser (365 days). We only receive aggregated figures from OpenAI; we cannot identify individual persons from them.

The legal basis is your consent (Art. 6(1)(a) GDPR, Section 25(1) TDDDG). You can withdraw it at any time via “Privacy settings” in the footer of every page; both cookies are then deleted immediately. OpenAI may transfer data to the USA. For details, see the OpenAI privacy policy: openai.com/policies/privacy-policy. Consent is voluntary; without it you can use the website without restriction. No automated decision-making takes place.

6. Plugins and Tools

OpenStreetMap

We use the OpenStreetMap map service for the directions map. The provider is the OpenStreetMap Foundation, St John's Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom.

The map loads only once you explicitly allow it. Your IP address is then transmitted to the OpenStreetMap Foundation — without it the map could not be delivered. It is not evaluated for advertising purposes.

Legal basis: Art. 6(1)(a) GDPR (consent). Without your consent you see only a placeholder here and no data is transmitted.

For details on how user data is handled, see the OpenStreetMap Foundation privacy policy: https://osmfoundation.org/wiki/Privacy_Policy.

Bewertungen aus unserem Google-Unternehmensprofil

Auf der Seite „Referenzen“ zeigen wir Bewertungen, die Kundinnen und Kunden in unserem Google-Unternehmensprofil geschrieben haben.

Diese Bewertungen ruft unser Server in festen Abständen über die Google Places API ab und speichert sie für die Anzeige zwischen. Ihr Browser baut dabei keine Verbindung zu Google auf: Beim Aufruf der Seite werden weder Ihre IP-Adresse noch andere Daten von Ihnen an Google übermittelt.

Die Profilbilder der Bewertenden binden wir bewusst nicht ein, weil Ihr Browser diese sonst direkt bei Google laden müsste. Stattdessen zeigen wir die Initialen. Erst wenn Sie einen Link zu Google anklicken, stellt Ihr Browser eine Verbindung dorthin her; es gelten dann die Datenschutzbestimmungen von Google.

Last updated: October 2026